London 2012: Laughing stock of the design communityMikey 14 comments
Somehow London 2012 have managed to travel back in time to the 1980's and contract a graffiti artist to design their new brand.
London 2012's new brand and vision has unsurprisingly as to it's professionalism.
As a designer who has produced many corporate identities and brands, I can honestly say this is laughable. If anyone in my design team produced something like this I would be asking them to have a good long hard think about what they had done, if I didn't just fire them first.
It's so ghastly I honestly debated about whether to place it on this web site or not. In the interest of fairness, here it is anyway. What do you think?